I was recently hired to work on a new logo design for SO GRACEFUL PHOTOGRAPHY! I’ve met the owner, Carmen, before and she is such a joy to be around. She’s got such a sweet personality and can set you at ease with just a smile. I was so excited to hear that she was starting up her own photography business, and even more excited when she hired me to design her logo. A lot of my close friends are photographers by trade, and having seen a lot of their logos, I was ready to take on this fun project.
When I design, I like to give an initial set of 3 logo creations for the client to choose from and decide what they like, what they don’t like, what style to focus on more and any elements that they want to include as we look at the big picture of where their logo will be presented.
In our initial exchange, she wanted a logo that somehow involved a lotus blossom. So in the first round, I made 2 of them with a lotus and one without. I used different color schemes I liked and sent the rough draft logos off for review. This is the original set that I sent to Carmen:
After she sent in her changes and ideas, the finalized logo ended up looking like this!
I was very pleased with the finished project and I’m really
looking forward to seeing Carmen’s business grow!